Do you run a hookah shop or shisha lounge in Dubai? If yes, make sure the shop has a high-quality website. Having a website for these businesses is essential, even if your operations are entirely offline. The section below will help you understand various aspects of hookah website design Dubai.
Why Do Hookah Shops Need Websites?
Nowadays, hookah shops in Dubai need to deal with serious competition. If you run a hookah store, you must know that just offering the best hookah experience, consisting of high-quality products and accessories, and great ambience, is not enough to be the industry leader. Make sure your business has a strong online presence, and for that, you’ll need a well-designed website.
Here’s how a perfectly designed hookah shop website will help you:
Your Reach Will Increase: Once your shisha lounge website goes live, you will be able to reach a much wider audience. Geographical barriers will no longer curtail your reach. As a result, tourists planning to visit Dubai will learn about your business and offerings when preparing their trip itinerary. So, along with your regular customers from Dubai, you will also see tourists visiting your shop for some relaxing time.
Online Users Will Get Familiar with the Hookah Shop’s Vibe: You can use your website to create a vivid image of your hookah shop’s ambience, unique features, overall personality, and so on.
Earning Customer Loyalty Will Be Easier: Never make the mistake of confusing your website with a static virtual brochure. It will help you generate more customer engagement than any other promotional tool you use. You’ll be able to use your website to announce special offers and upcoming events. You can attract potential customers by posting images of your lounge’s ambience. What’s more, the website will let you offer online ordering and reservation options.
Types of Pages a Hookah Shop Website Must Have
If you hire a trusted website designer for the job, expect him or her to incorporate the following pages into your website:
Homepage: This page should inform your target audience about the hookah shop’s unique selling proposition via an engrossing tagline and headline. Additionally, the page must feature stunning videos and images of the place to help visitors check its atmosphere.
Including a section with key amenities and features listed in it is crucial to inform the visitors what they should expect the moment they enter the site. Last, but not least, the homepage must have clear call-to-actions to ensure every visitor reaches their desired segment (the reservation page, event page, etc.) of the site seamlessly.
Menu Page: Including this page is mandatory if it’s a hookah bar or shisha lounge. You can omit it if it’s an online store selling hookah devices, accessories, and flavours.
The menu page should inform visitors about the premium shisha flavours you offer. It should also discuss signature mixes available at your shisha lounger. Additionally, your visitors will also learn about the types of small bites and beverages they can order while enjoying the hookah experience.
Make sure the menu page is organised. The page should have separate sections dedicated to different types of products/services (much like how things are arranged in a physical menu). Also, include high-quality images wherever possible.
About Us Page: This is the page that helps hookah shop owners establish a deep connection with visitors. You should use this page to narrate your story and let the audience know what compelled you to open a hookah shop. The page should also inform visitors about your performance over the years.
You can include photos of staff serving customers on this page. Keeping a section dedicated to customer testimonials is also advisable.
Contact Us Page: Including this page is mandatory even if it’s just an e-commerce website selling hookah devices and accessories. If it’s a store that doesn’t have any offline presence, mention phone numbers, emails, and your social media links on the page so that customers can contact you when facing issues with orders. You can add a contact form that users can use for enquiries.
If it’s a shisha lounge or a physical hookah shop, the site’s Contact Us page must feature the full address of the lounge/shop, phone numbers, email address, and social media links.
Map Page: Again, this page is essential for sites representing businesses with an offline presence. If you hire the best website design company in Dubai, they will surely design an interactive map page and let users get directions. The page should feature landmarks close to your hookah store. The page should provide users with public transportation options and parking information. Last, but not least, integrate Google Maps into the page.
FAQ Page: Having a FAQ page is crucial, as many users (especially the first timers) are not familiar with certain hookah/shisha terminology. The questions listed on the FAQ page will clear their confusion about such terminology.
Experienced hookah website designers will make some additional recommendations to make your website even more authoritative. Consider including those pages to gain maximum online prominence.
How to Design a Perfect Hookah Website?
The section below discusses various factors you must consider for getting a perfect hookah website design Dubai. If you work with a skilled and experienced website designer, ticking all these boxes will not be difficult.
Choosing the Right Colour Palette: Webpages of a hookah site must have deep and luxurious backgrounds. Some of the best shades for them are dark mahogany, obsidian black, charcoal black, etc. For buttons, on the other hand, you must choose startling neon tones such as glowing amber, crimson red, and electric purple.
Selecting Suitable Imagery: Every image on the site must be of high resolution. However, they should be adjusted in a way that the pages of the site load quickly.
Inclusion of Age Verification Features: A hookah business is different from other businesses. It has many restrictions. The most vital one among them is the age restriction. People in Dubai are not allowed to buy hookah and related services unless they are 18. This makes including age verification features mandatory on every hookah website.
These sites must have an age-gate splash page, which will require every user to confirm that they are above 18 before entering the site. This will ensure that no underage user can buy products or make shisha lounge reservations.
An experienced website designer will also advise you to have compliance banners on web page footers. These banners feature disclaimers pertaining to hookah regulations, health warnings, shipping policies, etc. Compliance banners are features that compel Google to categorise your website as a trusted hookah site and rank it high on SERPs.
Offering Virtual Tours: If it’s a shisha lounge website, embedding 360-degree photo and video galleries will help you increase conversion rates significantly. Such virtual tours will let potential clients experience the lighting, seating arrangements, and the overall atmosphere of the place.
Including Special Features for E-commerce Websites: If it’s an e-commerce website selling hookah devices, accessories, and flavours, adding features like a zip-code checker will be beneficial. For your information, a zip code checker allows local customers to check things such as whether they can avail same-day deliveries.
If you hire the best website design company in Dubai, they can also advise you to include subscription models. The feature is instrumental in ensuring customer retention.
If you are in Dubai, one website design firm you can trust is Dubai Website Design. The best thing about the company is its ability to provide comprehensive services. They not only design the website for your hookah store but also take care of things such as web development and web hosting. You can also hire them for website maintenance.
Author Bio:
The author of this article is a travel blogger who is currently busy exploring the UAE and identifying places, people, and services that make the country special. He also has a history of working as a website designer at one of the most prestigious digital marketing companies currently operating.